Alps Brau Beer 12 Oz Zip/Tab Top Can

Maier Alps Brau Zip/Tab Top Can

The Alps Brau Beer can is a West Coast breweriana collectible produced by the historic Maier Brewing Company, operating from its landmark brewery on East Commercial Street in downtown Los Angeles, California.

Maier was one of Southern California's most prolific regional brewing operations. Beyond its flagship Brew 102 label, the company produced an expansive lineup of supermarket brands, contract labels, and Germanic-inspired house offerings. Alps Brau was positioned within this diverse portfolio, employing alpine motifs and Bavarian-style branding to appeal to consumers across regional retail markets.

The can utilizes a straight-steel body adorned with bold typography and alpine design elements. Among collectors of West Coast breweriana, known variations exist that feature slight adjustments in mandatory brewery text and shifting placements of the lower contents statement.

As independent regional producers faced increased pressure from national consolidation, specialized labels like Alps Brau were eventually retired. Today, the can stands as a representative example of Los Angeles packaging and private-label contract brewing from the Maier facility.