Beer Cone Top Can (Propeller)

Jos. Schlitz Propeller Cone Top

Produced by the Jos. Schlitz Brewing Company of Milwaukee, Wisconsin, the "Propeller" cone top is one of the most distinguished pieces of wartime military breweriana. Manufactured during World War II under government supply efforts for armed forces personnel, the can was designed specifically for military allocation and shipment overseas.

The container is recognized for its bold patriotic imagery, featuring an aviation propeller positioned across a prominent "V" for Victory emblem. Unlike standard civilian releases from the brewery that showcased the classic Schlitz globe trademark and "The Beer That Made Milwaukee Famous" slogan, this can displays the straightforward title "BEER" across the front face. The Jos. Schlitz Brewing Co. identification is positioned in the mandatory text area around the container.

Because these cans were produced for wartime supply channels, they bear regulatory and tax statements pertinent to military distribution, including Internal Revenue Tax Paid (IRTP) declarations. Breweriana researchers note several variations of the Propeller design, which exhibit minor differences in mandatory text layout, tax phrasing, and manufacturer markings.

Due to wartime deployment and consumption across overseas theaters of operation, surviving examples of this cone top remain exceptionally scarce and highly prized among military breweriana collectors.