Brew 102 Pale Dry Beer 16 Oz Zip/Tab/Insert Top Can

Maier's Iconic Brew 102 16 Oz Can

Produced by the Maier Brewing Company in Los Angeles, California, Brew 102 stands as one of the most recognizable regional beer labels from Southern California. As the flagship brand of the historic downtown Los Angeles brewery situated near the Los Angeles River, Brew 102 was a staple across the West Coast market, frequently marketed as an accessible, high-volume choice for consumers.

The 16-ounce half-quart format of Brew 102 was introduced to satisfy demand for larger single-serving containers. During Maier’s production history, the brewery gained notable recognition among breweriana collectors for printing retail prices directly onto the can body. Several variations of the 16-ounce Brew 102 can exist featuring different factory price banners, such as promotional multi-pack pricing printed alongside the bold red, white, and gold branding. Variations also reflect subtle adjustments to brewery mandatories, color shades, and metallic paint treatments over successive manufacturing runs.

Maier Brewing Company's prominent facility, with its towering illuminated sign visible from nearby Los Angeles freeways, made Brew 102 an unmistakable fixture of regional industrial history. The brand was widely distributed throughout California and neighboring southwestern markets. Today, the 16-ounce Brew 102 can remains a celebrated piece of West Coast brewing heritage and a classic focal point in regional breweriana collections.