Brown Derby Lager Beer 12 Oz Tab Top Can
General • San Francisco, CA
General Brewing Brown Derby 12 Oz
Brown Derby Lager Beer stands as one of the most recognized contract-brewed supermarket labels in West Coast breweriana. Originally distributed as a private-label grocery store brand through chains such as Safeway, Brown Derby relied on established regional packaging facilities rather than maintaining its own dedicated brewing plants.
Among the major regional producers tasked with canning the brand was General Brewing in San Francisco, California—a company widely known across the Pacific coast for producing Lucky Lager. General Brewing utilized its canning lines to package Brown Derby in standard 12-ounce formats for broad retail distribution.
The label design features the signature bowler hat illustration set against traditional typography. For collectors focusing on West Coast contract labels and supermarket brands, cans carrying the San Francisco General Brewing mandatory statement are staple additions. Known variations exist across production runs, displaying differences in side-panel multi-city brewery listings, mandatory text layouts, and top markings.
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