Clipper Pale Beer Flat Top Can
Grace Bros LTD. • Los Angeles, CA IRTP era, 1935 to 1950
Grace Bros. Clipper Pale Flat Top Can
The Clipper Pale Beer flat top can represents one of the most visually striking and celebrated designs in mid-century West Coast breweriana. Featuring an Internal Revenue Tax Paid statement dating to the pre-1950 era, this 12-ounce container showcases the dramatic aesthetic of early commercial aviation. The primary label artwork is dominated by an illustration of a multi-engine flying boat cruising over open water, complemented by stylized speed-streak lettering for the brand name and the bold motto "Ahead In Quality" framed across the upper band.
Grace Bros. introduced Clipper Pale as a marquee label designed to capture the glamour, speed, and modern romance of the transoceanic flying clippers that captured the public imagination in the late 1930s and 1940s. Packaged in flat top containers, the brand was marketed across California as an upscale, refreshing pale beer. Its advertising emphasized progressive brewing standards and premium quality, though the brand was eventually retired as post-war industry shifts reshaped regional beer production.
The enterprise behind the label originated in Santa Rosa, California, where brothers Frank and Joseph Grace established Grace Bros. Brewing Company in 1897. After navigating Prohibition through ice manufacturing and cold storage operations, the company quickly resumed brewing in 1933. Seeking to expand beyond Northern California, the Grace family purchased the former Rio Brewing Company plant on South Rio Street in Los Angeles in 1937, establishing Grace Bros. Ltd. to supply Southern California markets. The Los Angeles facility actively canned a wide array of regional brands until mounting competition from national brewing giants led to the plant's closure in the 1950s.
Among breweriana collectors, Clipper Pale is regarded as a premier classic of early American canned beer. Its aviation illustration, vivid maritime lithography, and ties to California's vibrant post-Prohibition brewing landscape ensure it remains an enduring centerpiece for vintage can enthusiasts.
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Sold Listings
| Price | Title | Platform | Date |
|---|---|---|---|
| $3,510.00 | Clipper Pale Beer Flat Top GRACE BROS LTD LOS ANGELES 49-33 | Morean | 3/9/2025 |
| $37,050.00 | Clipper Pale Beer Flat Top LOS ANGELES GB LTD HOLY COW 49-33 | Morean | 1/15/2023 |