Drewry's Beer 12 Oz Tab Top Can

Drewrys South Bend Tab Top Can

The Drewrys Beer 12 oz tab top can is a staple piece of Midwestern breweriana hailing from Drewrys Ltd. in South Bend, Indiana. Operating out of the historic Muessel Brewing complex on Elwood Avenue, Drewrys established itself as a major regional brewing powerhouse after expanding its operations into the United States.

The label design is recognized for its bold Gothic typography and the prominent portrayal of the Canadian Mountie, an enduring mascot derived from the company's roots. Drewrys was also celebrated for its memorable marketing catchphrase, "More Flavor, Less Filling, More Fun," an advertising hallmark that predated similar national campaigns by decades.

For breweriana collectors, Drewrys tab top cans present several distinct variations. These differences typically involve subtle modifications to the mandatory brewery text on the side panels, variations in the sizing and placement of the Mountie insignia, and factory stamping identifiers from container manufacturers such as the American Can Company and the National Can Company. Cans filled at the primary South Bend facility often feature specific manufacturing marks, such as a factory plant stamp along the seam. Additionally, select examples were produced with decorated vanity lids displaying brewery slogans or insignia.

The South Bend facility served as the centerpiece of Drewrys packaging operations before corporate acquisitions shifted production across the Midwest, making these cans significant relics of Indiana's brewing heritage.