Drewrys Extra Dry Beer Flat Top Can

South Bend's Drewrys Extra Dry

Hailing from South Bend, Indiana, the Drewrys Extra Dry Beer flat top can represents one of the most prominent regional brewing powerhouses of the post-Prohibition era. Drewrys Ltd. established its American brewing footprint after acquiring the historic Muessel Brewing facility in South Bend, quickly turning the site into a high-capacity packaging plant.

The label art reflects the brewery's distinctive branding, highlighted by its prominent Gothic lettering and Canadian heritage imagery, which often featured the iconic Canadian Mountie mascot. Drewrys was also widely known for its lively marketing slogan, "More Flavor, Less Filling, More Fun"—an advertising theme that preceded similar national campaigns by decades.

Drewrys gained notable acclaim among breweriana enthusiasts for issuing multi-design series and specialty thematic back panels. These included interactive themes such as sports silhouettes, astrological zodiac signs, and character profile readings. Across the flat top packaging runs, variations exist with different side panel texts, tax notations, and manufacturing stamps from fabricators such as American Can Company and National Can Company. Cans manufactured by American Can Company and filled at the South Bend brewery can be identified by a small "S" mark printed along the seam.

As a flagship label produced in the heart of northern Indiana, the Drewrys Extra Dry flat top remains an enduring centerpiece of mid-century breweriana history.