Fauerbach Beer Flat Top Can
Fauerbach • Madison, WI
Madison's Fauerbach Flat Top Can
The Fauerbach Beer flat top can represents a notable chapter in Wisconsin brewing history. Produced by the Fauerbach Brewing Company of Madison, Wisconsin, this can holds special significance among regional breweriana collectors. Despite Madison being Wisconsin's capital and second-largest city, Fauerbach was the sole local brewery to package its beer in cans prior to 1970.
The can design is recognized for its bold red backdrop and distinct branding, which highlighted the brewery's "Centennial Brew" (often designated as "CB") alongside its traditional pilsener labeling. National Can Company manufactured these steel containers for the brewery during its mid-century canning operations.
For collectors, the Fauerbach flat top is an important regional piece due to the brewery's relatively brief period of canning operations compared to the massive brewing operations in nearby Milwaukee. While Fauerbach explored various container formats during its years in business, cans bearing this vivid crimson motif remain quintessential artifacts of Madison's industrial past.
Variations of the Fauerbach flat top exist across production runs, showing minor differences in regulatory text, alcohol statement markings, and manufacturer seam details. Because Madison had no other canning breweries during this era, these cans serve as premier representative pieces of the capital city's mid-century commercial brewing trade.
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