USBC 1073120

Golden Glow Beer Flat Top Can

Pacific • Oakland, CA

Golden Glow Flat Top from Oakland

This 12-ounce flat top can represents a late-1950s chapter in Northern California brewing history. Distinct from earlier mid-century releases from the Internal Revenue Tax Paid era, this design features an off-white field accented with rows of small dots. The upper face displays the statement "Net Contents 12 Fluid Ozs." arched over a radiant starburst emblem framing a foaming pilsner glass. A large central red oval surrounds the familiar brand name, with the bottom panel carrying the mandatory text identifying Pacific Brewing Inc. in Oakland, California.

Golden Glow was one of the most recognizable regional beer brands in the San Francisco Bay Area. Established prior to Prohibition and resurrected following repeal, it served as a household name across Northern California. Supported over the decades by memorable slogans—most notably "It's the Afterglow"—the brand was marketed as a smooth, refreshing lager suited for everyday drinking. It maintained strong brand loyalty across the West Coast through successive design updates well into the postwar canning boom.

The Kirkham Street plant responsible for this can possessed roots dating to Oakland's earliest industrial development. Originally founded in the 1850s, the facility operated under various proprietorships—including the Washington Brewery—before incorporating as the Golden West Brewing Company in 1911. Golden West successfully navigated Prohibition by marketing near beer and malt extracts, quickly expanding post-repeal to become Oakland's premier brewing establishment. In 1950, Detroit's Goebel Brewing Company acquired the brewery to expand its presence on the West Coast. After Goebel ceased local production, the facility briefly operated under the name Pacific Brewing, Inc. in the late 1950s before permanently shuttering by 1959.

Among breweriana enthusiasts, this can is particularly notable because Pacific Brewing operated for only a very brief window at the close of the decade. While Golden Glow cans under earlier brewery namings are widely documented, examples carrying the Pacific Brewing mandatory line represent the final production era of a historic packaging run. The can stands as an intriguing artifact marking the twilight of more than a century of continuous brewing in West Oakland.

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Golden Glow Beer Flat Top Can
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Can Details

USBC #:1073120
Brand:GOLDEN GLOW
BrewBEER
CityOakland
StateCalifornia
Size12 oz
TypeFlat Top
Faces2
BreweryUnknown Brewery
MandatoryPacific
ReferenceUSBC1 73-12
Rarity:

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Price Statistics

Record Sale$878.00All-time high
Median$322.00
Lowest$4.00
Sales13

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PriceTitlePlatformDate
$114.00Golden Glow Beer Flat Top 73-12Morean9/29/2024
$140.00Golden Glow 73-12Art's Beer Cans6/7/2024
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