USBC 2072100

Hamm's Real Draft 11 Oz Tab Top Can

Theo. Hamm • Los Angeles, CA

Hamm's Real Draft 11 Oz Tab Top

Manufactured from all-aluminum stock, this 11-ounce tab top container represents a regional packaging format closely tied to West Coast distribution. Across the upper front, the can displays the statement "America's classic premium beer from the land of sky blue waters®," printed directly above Theo. Hamm's signature scalloped blue crown that encases stylized pine tree line art. Along the bottom rim, the can body lists brewing operations in Los Angeles, California, yet the can is characterized by an intriguing production crossover: the stamped lid identifies the company's San Francisco facility. This packaging variation reflects the movement and sharing of canning materials across Hamm's California operations.

Theo. Hamm Brewing Company rolled out Hamm's Real Draft during the mid-1960s draft beer trend, which emphasized sterile cold-filtration methods over standard heat pasteurization to package draught-style beer in portable cans. The product was promoted through Hamm's celebrated advertising apparatus, which famously featured the animated Hamm's Bear mascot alongside the iconic tom-tom drum jingle praising the crisp Northwoods waters. Marketed as an upscale extension of the core product line, Real Draft saw widespread distribution across Hamm's territories before corporate realignments eventually shifted focus back to standard lager offerings.

The Theo. Hamm Brewing Company originated in 1865 when German immigrant Theodore Hamm took over Andrew Keller's Excelsior Brewery in the Swede Hollow ravine of Saint Paul, Minnesota. The enterprise grew into one of the nation's leading regional brewers, successfully enduring Prohibition by pivoting to non-alcoholic near-beer, malt syrups, and soft drinks. During the post-war brewing boom, Hamm expanded to meet nationwide demand, acquiring a San Francisco brewery in 1953 and purchasing a Los Angeles production plant in 1957. After family ownership concluded with a sale to Heublein in 1965, the company passed through Olympia, Pabst, and Stroh ownership before the brand joined Molson Coors.

For breweriana collectors, this can stands out as a desirable example of the 11-ounce volume standard, a can size largely restricted to western regional distribution. The production discrepancy between the Los Angeles can body and the San Francisco stamped top adds historical intrigue, illustrating how major mid-century brewing entities coordinated supply chains across multiple West Coast facilities.

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Hamm's Real Draft 11 Oz Tab Top Can
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Can Details

USBC #:2072100
Brand:Hamm's Real
BrewDRAFT
CityLos Angeles
StateCalifornia
Size11 oz
Type10-12 oz
Can TypeAluminum
Top TypeTab Top
Faces2
BreweryUnknown Brewery
MandatoryTheo. Hamm
ReferenceUSBC2 72-10
Caption:“America's Classic…” tf
Rarity:

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