India La Cerveza Beer 12 Oz Tab Top Can
San Juan • Hammonton, NJ
India La Cerveza Tab Top Can
The India La Cerveza Beer 12 Oz Tab Top Can represents a notable packaging effort produced under the Cerveceria San Juan trade name in Hammonton, New Jersey. While Cerveza India originated in Mayagüez, Puerto Rico as a prominent Caribbean brand, mainland brewing and packaging operations were handled out of the Hammonton facility—operated by Eastern Brewing Corporation—to supply domestic markets and regional distribution networks.
Brewery Background & Contract Canning
Eastern Brewing Corporation was well known throughout the brewing industry for its extensive portfolio of contract labels, value offerings, and specialty brands. The brewery frequently used alternative trade names on its mandatory statements to align with specific regional markets. The Cerveceria San Juan designation was utilized primarily for labels targeted toward Caribbean and Hispanic communities along the Eastern seaboard.
Design and Collectibility
The can features bold, colorful lithography with prominent bilingual branding, spotlighting the "India" name and "La Cerveza" banner. It holds an established place in collections dedicated to New Jersey brewing history, contract canned labels, and Hispanic-market breweriana.
Variations of this can are known to exist among collectors, exhibiting minor differences in mandatory brewery text and layout formatting. These subtle distinctions make it an engaging piece for collectors specializing in East Coast packaging history.
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Sold Listings
| Price | Title | Platform | Date |
|---|---|---|---|
| $14.00 | 1972 India Beer T78-21 12oz Ring Top Can Mayaguez Puerto Rico | Tavern Trove | 8/13/2025 |
| $4.00 | 1972 India Beer 12oz Tab Top T78-21 | Tavern Trove | 9/11/2021 |