James Bond's 007 Malt Liquor 12 Oz Tab Top Can

Unauthorized 007 Malt Liquor

Produced during the late 1960s by The National Brewing Company from its Western Division facility in Phoenix, Arizona, this can represents one of the most famous pop-culture tie-in stories in American brewing history. Capitalizing on the international spy craze surrounding Ian Fleming's British secret agent, the brand was marketed as a hybrid beverage, boldly declaring on this label design that it is "A MALT LIQUOR blended with PREMIUM BEER".

The label graphics showcase the stylized "James Bond's 007 SPECIAL BLEND" title positioned over a glamorous model posed against the historic architecture of London's Westminster. While other releases under the brand used alternate London landmarks and different phrasing describing the blend, this variation is distinguished by its specific descriptor text and Westminster scene.

National Brewing launched the brand without securing proper licensing or authorization from Ian Fleming's estate and franchise copyright holders. Prompt legal challenges forced the brewery to abruptly withdraw the product from the market and cease distribution. As a result of the rapid cancellation and recall, surviving cans evolved into prized crossover collectibles for both breweriana historians and James Bond memorabilia enthusiasts.