Jax Beer Flat Top Can

New Orleans' Iconic Jax Can

Produced by the historic Jackson Brewing Company in New Orleans, Louisiana, the Jax Beer flat top represents the flagship offering from what was once the largest brewery in the American South. Situated right along Decatur Street in the French Quarter near Jackson Square, the Jackson Brewing Company named its signature brew in honor of General Andrew Jackson.

Design and Variations

The can prominently features the bold "JAX" logo, often accented with rich red, white, and gold motifs. Certain releases feature the iconic silhouette of Andrew Jackson astride a rearing horse, directly tying the brand's aesthetic to the historic monument in Jackson Square. Among collector circles, several variations exist across production runs, showcasing differing slogan placements—such as "Best Beer In Town" or "Special Pale Beer"—along with variations in mandatory text and special anniversary designations commemorating company milestones.

Trademark History and Legacy

The Jax name carried a storied history beyond the French Quarter. In the mid-1930s, Jackson Brewing Company became embroiled in a notable trademark dispute with Florida's Jacksonville Brewing Company, which also marketed beer under the "Jax" moniker. The legal battle resulted in a territorial division that gave the New Orleans brewery exclusive distribution rights west of Mobile, Alabama. Jackson Brewing Company eventually secured complete ownership of the trademark when it acquired the copyright from the Florida operation in the mid-1950s.

Today, flat tops bearing the New Orleans mandatory remain staple centerpieces in Southern breweriana collections, serving as tangible artifacts of the Gulf Coast's mid-century brewing heritage.