Lucky Lager Age Dated Beer Flat Top Can
Interstate • Vancouver, WA IRTP era, 1935 to 1950
Lucky Lager Age Dated Flat Top Can
This 12-ounce flat top can represents an early mid-century production of Lucky Lager, complete with the mandatory Internal Revenue Tax Paid statement indicative of the 1940s era. The visual presentation is dominated by the brand's signature diagonal red cross layout, converging in the center at a circular medallion that boldly proclaims "AGE DATED BEER." Extending along the arms of the crimson cross is the distinctive inline, dimensional "LUCKY LAGER" typography set against the can's solid cream backdrop.
Lucky Lager was introduced in the 1930s following the repeal of Prohibition by the General Brewing Corporation. Positioned to compete broadly across the western United States, the label built much of its reputation around freshness and quality control. The "Age Dated" advertising campaign was a core promotional strategy designed to assure drinkers of careful aging and consistent brewery-fresh standards. Supported by memorable graphic branding and wide distribution, Lucky Lager became one of the dominant regional lager brands of the American West through the mid-20th century.
The can was manufactured for the Interstate Brewery Company of Vancouver, Washington. The facility traced its lineage back to the 19th-century Star Brewery, which survived state and national Prohibition by pivoting to near-beer, bottling, and cold storage. Star resumed brewing upon Repeal and was reorganized as Interstate Brewery in 1939. Through a cooperative licensing arrangement, Interstate brewed and canned Lucky Lager specifically to supply distributors across Washington, Oregon, Idaho, and Alaska without relying on shipments from California. In 1950, the Vancouver operation was fully integrated and renamed the Lucky Lager Brewing Company, eventually becoming part of General Brewing before closing in the 1980s.
This can is prized among breweriana collectors as a classic example of Pacific Northwest brewing history. Representing the transitional Interstate era in Vancouver alongside the definitive early "Age Dated" cross graphic, it stands as a celebrated artifact from one of the West Coast's most influential regional beer brands.
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Sold Listings
| Price | Title | Platform | Date |
|---|---|---|---|
| $485.00 | Lucky Lager Beer Flat Top INTERSTATE 93-35 | Morean | 10/16/2022 |