Metbrau Non-alcoholic Malt Beverage 12 Oz Stay Top Can
Metropolis • Trenton, NJ
Metbrau Malt Beverage Can
Produced by Metropolis Brewery of New Jersey in Trenton, the Metbrau Non-Alcoholic Malt Beverage can represents an interesting chapter in the capital city's industrial brewing history. Metropolis Brewery operated out of the historic brewing complex at Lalor and Lamberton Streets, a site that had previously served operations like Peoples Brewing Company. While Metropolis achieved widespread commercial success through its flagship Champale malt liquor lines, the facility also produced a range of alternative offerings, including near-beer and non-alcoholic malt beverages.
Metbrau was formulated to provide consumers with the flavor profile of a brewed malt drink while adhering to non-alcoholic beverage regulations. Cans bearing the Metropolis moniker often featured graphic treatments emphasizing its all-natural brewing process and low-calorie properties. During later distribution runs, markings referencing parent entity Iroquois Brands also appeared on packaging associated with the Trenton plant.
Within breweriana collecting, non-alcoholic cans from regional mid-Atlantic facilities occupy a distinctive niche. Cans such as Metbrau highlight how legacy breweries diversified their output to compete in emerging lifestyle and non-alcoholic market segments. Minor differences in mandatory consumer disclosures, corporate copyright lines, and metallic finishes exist across production batches.
As a testament to Trenton's long brewing tradition prior to the facility's eventual closure, the Metbrau can remains a compelling addition for collectors specializing in New Jersey breweriana, specialty malt drinks, and the expansive portfolio of Metropolis.
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