Michelob Beer 12 Oz Tab Top Can
Anheuser-Busch • Jacksonville, FL
Michelob Jacksonville Tab Top Can
The Michelob 12-ounce tab top can produced by Anheuser-Busch at its Jacksonville, Florida facility represents an important era of regional canning and distribution for one of America's oldest premium labels. Anheuser-Busch opened its Jacksonville plant to supply the southeastern United States, outfitting the facility with high-speed packaging lines that handled the brand's all-aluminum containers.
First developed by Adolphus Busch in 1896 as a draught offering, Michelob expanded into cans during the 1960s. The exterior design of this can features the classic Michelob graphic layout, characterized by refined script lettering and the Anheuser-Busch crest. For breweriana enthusiasts, the mandatory brewery location text identifying Jacksonville, Florida distinguishes this issue from identical national labels packaged across other regional facilities such as St. Louis, Newark, and Tampa.
Over the course of its production run at the Jacksonville facility, variations in the label text layout, can manufacturing marks, and seam construction appeared on the market. These factory-specific differences make the Jacksonville can a recognized subject among collectors documenting Anheuser-Busch's mid-to-late twentieth-century packaging history.
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