Mizzou Brew Beer 12 Oz Tab Top Can
Royal • New Orleans, LA
Mizzou Brew Novelty Can History
The Mizzou Brew Beer can was issued under the Royal Brewing Company name in New Orleans, Louisiana, an imprint used by the Dixie Brewing Company. Created during a boom in commemorative collegiate sports cans, Mizzou Brew was commissioned by novelty promoter Steve DeBellis to celebrate University of Missouri Tigers football.
Adorned in classic black-and-gold collegiate aesthetics, the can design features tiger motifs and bold slogans celebrating team pride. Because the product was produced independently rather than licensed officially by the institution, the label includes a legal disclaimer noting that it was not associated with the University of Missouri.
Graphic variations exist among collector circles, highlighting different bowl appearances and rivalry matchups against prominent opponents. Produced with steel MiraSeam construction by the American Can Company, this can remains an engaging piece of collegiate sports memorabilia and regional contract brewing history.
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