Monticello Premium Beer Flat Top Can
Monticello • Norfolk, VA
Monticello Premium Beer Overview
Packaged under the Monticello name in Norfolk, Virginia, by the Century Brewery Corporation facility on Church Street and Washington Avenue, the Monticello Premium Beer flat top was distributed across the mid-Atlantic region. The design features a bold red-and-white graphic layout centered on the Monticello brand name, distinguishing it from the green design used on the brand's companion ale.
Manufacturing and Variations
The cans were produced by major container manufacturers, including the American Can Company with its "Keglined" insignia, as well as the Continental Can Company. Known variations exist across different manufacturing runs, featuring slight shifts in mandatory text layout, font weights, manufacturer markings, and lid stamping.
Tax Stamping and Provenance
In accordance with regional tax regulations, cans distributed within the state were often fitted with Virginia tax stamps printed or stamped directly onto the lids. The brand attracted wider notice beyond breweriana circles when examples preserved in the collection of the Thomas Jefferson Foundation were formally deaccessioned at auction to support conservation and acquisition funds, having originally been acquired due to the brand sharing its namesake with Jefferson's historic estate.
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