USBC 2103210

Olde Frothingslosh Beer 12 Oz Tab Top Can

Pittsburgh • Pittsburgh, PA

Olde Frothingslosh Tab Top Can

This twelve-ounce straight steel tab top can showcases one of the most recognizable novelty graphics in American brewing history. Set against a rich blue field, the front display features an oval photographic portrait of "Miss Olde Frothingslosh" framed by ornate black filigree scrollwork. The central image depicts Marsha Phillips—a Pittsburgh-area entertainer and dancer performing under the comical moniker Fatima Yechburgh—posed in a swimsuit and holding a floral bouquet while wearing a pageant winner's sash. This blue version belonged to a popular multi-color reissue series released during the 1970s, which revived the celebrated holiday character design first introduced at the end of the 1960s.

Olde Frothingslosh originated not in an executive boardroom, but as an on-air satirical running gag created during the 1950s by Pittsburgh radio morning host Rege Cordic on KDKA. Cordic created parody advertisements for an absurd concoction famously billed as "the pale stale ale with the foam on the bottom". The radio bits stirred such intense consumer demand that the Pittsburgh Brewing Company partnered with Cordic in 1955 to bring the joke into reality as a limited holiday novelty release. The cans were filled with the brewery's standard Iron City product, but the brand thrived through tongue-in-cheek packaging, humorous biographies, and exaggerated marketing stunts.

The Pittsburgh Brewing Company traces its origins back to 1861, when German immigrant Edward Frauenheim founded the Iron City Brewery in Pittsburgh’s Lawrenceville district. In 1899, it merged alongside twenty other area breweries to form the consolidated Pittsburgh Brewing Company syndicate. The firm survived Prohibition by manufacturing near-beer, soft drinks, and ice cream, regaining its local prominence after Repeal. During the postwar era, the brewery earned a reputation as a packaging pioneer, notably helping introduce the tab top can to the brewing industry in the early 1960s. Despite broader industry consolidation throughout the late twentieth century, the brewery endured as a cultural landmark of western Pennsylvania.

Olde Frothingslosh cans hold a foundational role in the history of breweriana, widely recognized for pioneering novelty can collecting. The Miss Olde Frothingslosh releases captivated collectors across the country, spurring enthusiastic can-trading networks and even prompting the formation of dedicated collector clubs. Today, the can remains a classic symbol of mid-century broadcast humor and regional advertising heritage.

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Olde Frothingslosh Beer 12 Oz Tab Top Can
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Can Details

USBC #:2103210
Brand:Olde Frothingslosh
BrewBEER
CityPittsburgh
StatePennsylvania
Size12 oz
Type10-12 oz
Can TypeStraight Steel
Top TypeTab Top
Faces2
BreweryUnknown Brewery
MandatoryPittsburgh
ReferenceUSBC2 103-21
Rarity:

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