Pilser's Extra Dry Pilsener Beer Crowntainer
Pilser • New York, NY IRTP era, 1935 to 1950
Pilser's Extra Dry Crowntainer
The Pilser's Extra Dry Pilsener Beer Crowntainer represents a notable piece of New York City brewing history, packaged for the Pilser Brewing Company in New York, NY. Prominently displaying the "Extra Dry" designation alongside the classic pilsener label, this piece reflects an era when regional New York brewers actively competed for local market share across the metropolitan area.
The can features a bold yellow-and-white label design anchored by distinctive typography and clean line borders. Like other canned beverages of its era, it includes the mandatory Internal Revenue Tax Paid (IRTP) statement printed on the side panel. When discovered intact with its original matching closure, it is fitted with a branded "Pilser's Original" metal bottle cap.
For breweriana enthusiasts, this label exists in multiple notable variations. These known variations feature differences in mandatory brewery markings—ranging from the Pilser Brewing Company moniker to references to the Metropolis Brewery—as well as minor layout adjustments such as the inclusion of a "Premium" ribbon across the main shield graphic.
As the New York brewing scene underwent rapid postwar consolidation, local operations merged and regional brands were gradually phased out. Today, this container remains a prized addition for collectors who specialize in New York City brewing memorabilia and mid-century canned breweriana.
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