USBC 1501796

Rainier Beer Flat Top Can

Sicks' Rainier Brewing • Seattle, WA Circa 1957

Rainier Jubilee Geographic Flat Top

Issued in 1957 by Sicks' Rainier Brewing of Seattle, Washington, this 12-ounce metallic flat top can belongs to the celebrated Rainier Jubilee 08 release. The can showcases the "Party/Geographic" decorative theme, rendered in a rich blue and navy blue metallic finish across the lower band. Its illustrated panorama highlights key Western distribution points—including Seattle, Tacoma, Portland, Salem, Boise, Sacramento, and San Francisco—framed by outdoor recreational figures and a stylized brewery campus. Prominently centered on the white field is the iconic marquee-style dotted red "R" trademark accented by subtle ghosted hop vines in the background.

The Rainier brand traces its origin to 1878, founded in Seattle by brewmaster Andrew Hemrich before being incorporated into the Seattle Brewing & Malting Company. Named after Mount Rainier, the brand grew into a staple of Pacific Northwest identity. In the postwar years, the brewery collaborated with renowned industrial designer Walter Landor to reimagine beer packaging, aiming to produce decorative cans that consumers would gladly display during home social gatherings. Rainier remained a Northwest favorite through decades of memorable advertising campaigns before the brand eventually transitioned under the ownership of G. Heileman and, ultimately, Pabst Brewing Company.

The can was produced during the reign of brewing magnate Emil Sick, who opened Century Brewing at the former Seattle plant upon the repeal of Prohibition in 1933. Sick acquired rights to the Rainier trademark from a California concern in 1935, and by 1953 gained exclusive control of the Rainier name, operating plants in Seattle and Spokane as Sicks' Rainier Brewing until regional operations consolidated in the late 1970s.

Rainier Jubilee flat tops hold a distinguished place in breweriana collecting. Conceived in the 1950s as a milestone celebration, the Jubilee series expanded into one of the most ambitious, graphically diverse packaging programs ever undertaken by an American regional brewer. Collectors value these cans for their mid-century lifestyle themes, lustrous metallic palettes, and geographic charm.

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Rainier Beer Flat Top Can
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Can Details

USBC #:1501796
Brand:Rainier
BrewBEER
CitySeattle
StateWashington
Size12 oz
TypeFlat Top
Faces1
Year1957
ColorBlue/Navy Blue
FinishMetallic
SetRainier Jubilee 08
BreweryUnknown Brewery
MandatorySicks' Rainier Brewing
Caption:Party/Geographic
Rarity:

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