Schlitz Beer Cone Top Can

Schlitz Cone Top Can Overview

Produced by the Jos. Schlitz Brewing Company of Milwaukee, Wisconsin, the Schlitz Beer Cone Top can represents an essential piece of mid-century brewing history. Schlitz was among the prominent national breweries to adopt Continental Can Company's cone top design during the expanding canned beer market.

Design and Graphics

The can features classic Schlitz typography and branding, prominently displaying the recognizable cursive script alongside the famous company slogan, "The Beer That Made Milwaukee Famous." The central motif incorporates the heritage Schlitz belted-globe emblem, set against contrasting label panels and traditional metallic accents.

Notable Variations

Collectors recognize several variations across the production lifespan of the Schlitz cone top:

• Can Profiles: The container was manufactured in both low-profile and smooth high-profile variations, reflecting adjustments in canning machinery.
• Regulatory Text: Earlier issues include the mandatory "Internal Revenue Tax Paid" (IRTP) notice, while later pressings omitted the phrase after statutory requirements changed.
• Military Olive Drab: Special non-reflective olive drab cans were manufactured for deployment to troops serving overseas during World War II, replacing standard bright metallic finishes with camouflage coatings.
• Label Text & Specialty Printings: Variations exist with differing alcohol content statements, patent markings, mandatory state-specific tax notations, and references to added Vitamin D.

Schlitz cone tops remain highly prized historical artifacts that reflect the evolution of beverage packaging and industrial lithography.