Tru Blu White Seal Pilsener Beer Flat Top Can
Northampton • Northampton, PA IRTP era, 1935 to 1950
Tru Blu White Seal Flat Top Can
The Tru Blu White Seal Pilsener Beer flat top can was produced by the Northampton Brewery Corporation in Northampton, Pennsylvania. Operating in the heart of the Lehigh Valley, the brewery supplied its flagship "Tru-Blu" label to local industrial communities as well as broader mid-Atlantic distribution networks.
The can features bold, graphic typography anchored by the prominent "Tru Blu" insignia and the "White Seal" moniker set inside a defined emblem box. The visual layout incorporates a distinctive palette of deep blue, red, and crisp lettering alongside statutory Internal Revenue Tax Paid (IRTP) statements and opening instruction panels on the side.
For breweriana enthusiasts, this can is documented with known design variations, most notably featuring different background treatments such as grey enamel, crisp white enamel, and bare metallic silver finishes. Issued by an independent regional brewery during an era of significant evolution in steel beverage packaging, it stands as a celebrated piece of Pennsylvania breweriana.
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| Price | Title | Platform | Date |
|---|---|---|---|
| $1,450.00 | Tru Blu 140-12 | Art's Beer Cans | 10/7/2025 |
| $439.00 | Tru Blu Beer Opening Instruction Flat Top 140-12 | Morean | 12/12/2021 |
| $???.?? | Hidden sold listing | Auction | ??/??/???? |
| $???.?? | Hidden sold listing | Auction | ??/??/???? |
| $???.?? | Hidden sold listing | Auction | ??/??/???? |
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