White Seal Beer Cone Top Can

Kiewel's White Seal Cone Top

The White Seal Beer cone top can was produced for the Kiewel Brewing Company of Little Falls, Minnesota. As the flagship label of the Kiewel brewing enterprise, White Seal served as the brewery's leading brand across Minnesota and neighboring Upper Midwest distribution territories.

The can design prominently showcases the White Seal circular crest, bold typography, and traditional promotional mottos such as "Superior Malt – Select Hops". Collectors of regional breweriana value the can for its connection to independent brewing history in central Minnesota prior to the brewery closing its doors in 1960.

Continental Can Company manufactured these containers in both low-profile and high-profile cone top formats. Breweriana enthusiasts recognize several labeling and manufacturing variations across its lifespan. These differences reflect changing regulatory mandates, such as versions bearing the Internal Revenue Tax Paid (IRTP) statement, variations printed with distinct alcohol strength declarations (such as "Strong" or percentage indicators), and later post-IRTP releases.

Because regional breweries like Kiewel produced smaller batch runs compared to major national shipping breweries, the White Seal cone top stands as a celebrated artifact of mid-century Upper Midwest breweriana.